A new barbecue restaurant will open adjacent to Bright Ideas Brewing, and coffee will be available at the end of the lengthy Building 6. On the museum's own campus, the Chalet will be open for lunch and drinks all summer, with a food truck to buttress the existing options provided by Lickety Split and Gramercy Bistro. The museum is working with local businesses to find ways to point museumgoers to local eateries, Thompson said. One of the major challenges Mass MoCA faced last year was connecting its patrons with food. The museum already has offers a $34 ticket valid for two visits within one week.Īfter a wild summer in 2017, the museum is turning its focuses to amenities in 2018. "If we can help our guests spend more time with our art, in our buildings, in our community, lots of good things happen," Thompson said. Since opening Building 6 with more than 130,000 square feet of new gallery space in 2017, museum officials have argued that it's harder than ever to make a trip to Northern Berkshire - or even Mass MoCA alone - in a single day. The new policy is representative of the museum's effort to encourage more overnight visitors in Northern Berkshire, a goal the museum highlighted since announcing the third and final phase of its renovation to the 19th-century Sprague Electric mill complex. "Slow down, take a little more time, take it easy, and spend more time with us and on the streets of North Adams and in our community," museum Director Joseph Thompson said during Mass MoCA's summer season announcement Wednesday morning.
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